AMAG Group is the multi-utility leader in environmental, water and energy services in the city of Alessandria and serves a vast area between Alessandria, Acquese, Valle Bormida and the Langa Astigiana.
The new brand, the cornerstone of the Group’s identity system, synthetically expresses the multi-utility nature and the importance of the company’s territorial belonging.
The BEWE solution:
BEWE has carried out a branding intervention, it is a restyling work of the original logo, to make immediate the plural and organic nature of the company, without losing the elements that make the brand recognizable and familiar to its public. The Amag Group is a reality well rooted in the community and enjoys excellent brand awareness. This historical and territorial heritage is an asset that should be maintained and further enhanced.
ClientGruppo AMAGServicesBrand identityYear2017